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Communicate Value
Why do some people achieve success while others struggle? Value is the key to present innovation and build consensus. The majority of business speakers focus on information. Effective leaders move beyond the facts and figures to communicate the value of their ideas. Research shows that communicating value makes your words significantly more persuasive. To pitch new ideas, win buy-in, and increase productivity, focus on value.
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The SCIENCE OF PERSONAL POWER
How to Build Confidence, Create Success, and Obtain Freedom
The Science of Personal Power reveals how to bridge the science of inner well-being with the science of outer achievement by developing personal power – a concept that, when put into practice, is a panacea for both happiness and success. Unlike formal power, which focuses on authority, personal power is how we feel about our own capability to create impact. When we feel big, we show up big.
"Once again, Chris Lipp provides actionable, science-based guidance to help you achieve success both in your career and personal life."
Matt Abrahams
Author of Think Faster, Talk Smarter
The Startup Pitch
A Proven Formula to Win Funding
The Startup Pitch outlines the pitch that over 90% of startups use to win funding. It is the defining book in the field, with other books and seminars modeled from it. Readers gain strategies to pitch persuasively and build slidedecks. The book includes multiple successful pitches as examples. It is the most complete reference source to learn pitch skills and win investor funding.
"A valuable resource for both a novice founder as well as a veteran CEO to help flesh out the story and then communicate it effectively to potential financiers."
Steve Ciesinski
Vice President at SRI International
Magnetic
How Great Leaders Persuade and Inspire
MAGNETIC is the complete guide to persuasive communication used by today’s leaders. Learn how to phrase ideas, overcome resistance, and establish rapport to inspire large-scale change. Examples and cutting-edge research model how to win promotions and rise rapidly into leadership positions. Ensure you are not at a loss for words again.
"Chris Lipp is a powerful communicator himself and a coach of persuasive communications. Now his main principles can be found in this book."
Gopi Kallayil
Chief Evangelist, Digital Transformation at Google
